Wemo User Experience

Worked on Wi-Fi Routers, IP cameras, Smart Plugs for Wemo and Linksys. My role is delegating between departments that affect the user experience. Create storyboards, logic diagrams, and wire-frame flows to collaborate with engineers from firmware, cloud, and app teams. Moderate usability tests with task sorting and A/B prototype exercises. Research technical constraints of house electrical wiring to empathize with users. Create UX principles to align with business goals.  These principles help coordinate packaging, marketing, and product development to build successful on-boarding experiences. Lead responsibilities to road map software releases by analyzing current experience from online reviews, surveys, competitor audits, and user interviews.

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Ribbon Flow Laptop

The future is no border between devices. The software will flow between devices providing unity in the experience. Your earpiece, laptop, smartphone, and other accessories will be able to share the software experience at the same time.

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Intuitive Thermostat

Wi-Fi thermostats have not improve the friction of a bill payer's need in lowering cost while a comfort seeker adjusting for their ideal temperature on those hot or cold days. 

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Music Player Widget

Music Enthusiast wants dynamic imagery and keep up with their favorite artists. Now sounds can be commented, shared, and geo-tagging within the community. With today's connective space, it is about learning about more songs related to the ones they are just listening.

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Digital Hour Glass

The timer will help dwellers know when and who is making a meal. With this timer, meal time is more responsive and proactively informing others to participate. The timer can inform members near-by when to arrive or what to contribute. 

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LG Design Strategy

Audit android user experience and empathizing user's need for a mobile computer. Coordinated as a Design Liaison between Korean and American teams then communicating designs with cellular carriers. Worked with consumer insight and market analysis to forecast future features and trends.  Conducted focus groups, co-creation workshops and in-house interviews from LG's segmentation data to better understand how each persona uses a phone daily.  Predicted and documented habitual mobile experience usage of smart phones and accessories.

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Elderly Design

What will connective devices become for the elderly? Many tech enthusiast believe old people will not use tech. The upcoming elderly grew up in the most rapid technological decades and have money to spend compare to previous generations. But more importantly they are focus to acquire products that gives them their independence and self-motivation.

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Reforming Doctor Visits

Healthcare is an issue in our American lifestyle. The service design of this proposal is about helping two dynamically different lifestyles in America. In a simplistic way, it's about those owning a vehicle and those who do not. For improving a patient's health, we should design systems helping patients to easily visit their doctor in order to practice preventive care.

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GwenFred ❤ UX IoT Design ©2017