If you only see one solution to a problem, you don't understand the problem.

Design isn't a trend or a style. It's solving problems.

The process of designing solutions is understanding multiple scenarios, such as, how might the problem occur and how do users attempt a solution.

The start of my process is either interviewing people or researching the internet/books who have experience a similar problem. Problems are not unique and have been analyzed by other means. I use visual story-telling (shown above) to map my research and theories.

Afterwards we begin by questioning what wasn't visible before.

Perhaps it is a change in how humans adapts with existing problems or emerging technology. The new perspectives and hypotheses are then observed in user research: usability testing, in-house study, surveys, or data mining.

Stay divergent when sketching ideas, don't stop with one concept.

Sketching is a way to jot abstract thoughts done before judging whether it's correct or wrong. Sketching divergently is to think through a flow follow by another sketch that differs from the previous, then so on.

A warm-up exercise is necessary to help your creative energy to stay divergent.

Using Visual Thinking in a meeting, brainstorm, or co-creation workshop helps an audience to stay united. Our inner perspectives are sometimes afraid to express our differences. With the aid of sketches, nonverbal members can join the conversation with more questions and thoughts.

Sketching helps to become visual moderators to everyone.

Constant sketching frees your mind from judgement; suspending your ego. Allowing a moderator to freely sketch other's thoughts and to be a good listener interpreting a different perspective.

Fine-tune your concepts with judgement and collaborative feedback.

Divergent thinking helps not to be fixate, but with many ideas a team will need principles to filter sketches and clarify the direction of the project. 

This team can be of engineers, quality control, designers, copy writers, marketing, and business leaders. It's important to use visuals to help everyone stay unite.

Concepts must motivate the non-visuals with new development challenges.

Designers will constantly dream the future about how humans will use technology. And so do engineers, they have an imagination too. Yet, the challenge is to bring each other's diversity towards a goal.

This IOTH device concept was created in the last decade, and now we are seeing devices maturing in the field and able to monitor your heart.

Did you know: "Cardiovascular diseases and stroke cause 1 in 3 women's deaths each year, killing approximately one woman every 80 seconds."

Go Red for Women
Heart Attacks

Orchestrate imagination to production

This website will display futuristic concepts like this IOTH device, Gwen's foundation is based on conceptual explorations before designing how it works.

Research is critical for conceptual thinking. You need to be thorough and understand the topic in order for the imagination to build a concept.

All the data and sensors necessary for a concept needs to be visually explored. These stories will orchestrate a team of engineers and scientists to bring the imagination to reality.

Check out some concepts >
GwenFred ❤ UX IoT Design ©2018